SEO TOPICS ;-

NOTE-IN PREVIOUS POST WE KNOW ABOUT TITLE TAG,META TAG AND HEADING TAG.SO IF YOU NOT READ MY PREVIOUS POST THEN FIRST UNDERSTAND MY PREVIOUS POST THEN YOU KNOW VERY WELL THIS POST.IN THIS POST WE DISCUSSED ABOUT BOLD,HYPERLINKS,ALT TAG,URL OPTIMIZATION,FAVICON ICON,CANONICALIZATION,

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SEO TOPICS ;-   

                                        BOLD ;-

OTHER IMPORTANT KEYWORD IN WEB CONTENT WHICH HAVE NOT BEEN COVERED UNDER HEADINGS AND TITLE TAG MUST BE HIGHLIGHTED USING BOLD.

THE SYNTAX USED IS -

<b>keyword </b>

                                        HYPERLINKS;-

The clickable text present in webpage is anchor text. In seo, these anchor text must be relevant to the page you are linking to.All the anchor tags must have title filled with keywords or the hyperlinks must be properly titled.

EXAMPLE;-

<a href=''http;//www.seofullguide.com/services.php''title=''web development services''>services</a>

                                        ALT TAG;-

The alt tag(alt attribute) is used to describe what the image is. THIS alt is displayed in place of the image when the image cannot be shown or has an error in loading.Hence,all the images must be properly tagged.Keywords can be used in the alt tag to maximize the visibility of the site.

EXAMPLE-

<img src=''images /logo.png''alt=''ws cube tech logo ''title =''title''width=''50''height=''50''/>

                                        URL OPTIMIZATION ;-

URL STANDS FOR UNIFORM RESOURCE LOCATOR.

THE URL OF THE WEBSITE ;-

a) Must have a limit of 70 characters.

b)Must not contain underscore.

c)must use important keywords in the url.

EXAMPLE;-

www.seofullguide.com/web-development-company-india

                          FAVICON ICON ;-

The little piece of graphic design that appears before the website title on the browser tab is called favicon.This favicon is usually the logo ,the letter of the brand or an image representing the business category.using a favicon creates brand recognition and a sense of credibility and trust among the visitors.

EXAMPLE;

<link rel=''icon''type=''image/icon''href=''images/icon.jpg''/>

               CANONICALIZATION INSTALLATION ;-

Search engine assumes webpages with URL-example.com and www.example.com as duplicate pages.This goes against the search engine guidelines.so,you can redirect these duplicate webpages to one standard url -www.example.com now, even when a user types url -example.com,he would automatically redirect to www.example.com.

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